The firm has raised over $600 million in equity capital and invested in over 35 companies in the sector. We look forward to supporting the business as it continues on its rapid growth trajectory.”Įncore Consumer Capital is a private equity investment firm focused on the consumer products industry. Lauren has built a company that is a category pioneer focused on straight talk about sensitive issues and delivering efficacious women’s health and wellness products. “I am looking forward to our next chapter of growth together as we build our team and strategically expand.”Įncore’s Kate Wallman, who led the transaction and will serve on the Love Wellness board of directors, said, “We are so excited to partner with Lauren and the Love Wellness team. “I am excited about the partnership with Encore and their experience supporting high-growth digitally-native consumer brands,” said Bosworth. Today, Love Wellness is also available in specialty retail and mass channels, including Ulta and most recently Target. The Company launched as a digitally-native brand, selling primarily on its own website ( and Amazon. When legacy women’s health brands failed her, Lauren saw the opportunity to build a wellness brand for women driven by body positivity, clean ingredients, and expert formulations. The Company was founded by CEO Lauren “Lo” Bosworth in 2016 after a decade long career as a reality television star. Love Wellness, headquartered in New York City, is a women’s health and wellness brand specializing in supplements, multivitamins, OTC suppositories, and feminine hygiene. SAN FRANCISCO-( BUSINESS WIRE)-Encore Consumer Capital (“Encore”), a private equity firm that invests in leading consumer products companies, is pleased to announce that it has completed an investment in Ogilvie Brands, Inc.

Encore capital partners